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IQVIA's Payments - SaaS Platform.​

Product: B2B SaaS application for telecommunication providers.

Goal: Enable efficient creation, management, and live monitoring of telecom/submarine optical networks, optimizing for capacity and cost.

User research: Zoom for user interviews
User flow: Miro and Lucidchart
Design work: Figma, Sketch, some AI support

My Role & Responsibilities

  • UX Designer responsible for user research (with network engineers/planners), information architecture, workflow definition, wireframing, prototyping, usability testing, and visual design input.

  • Key contributor to taking the product from initial concept through development and iteration.

The Process / Approach

  • Research: Conducted interviews and workflow analysis with network engineers.

  • Define: Mapped complex user journeys for network planning, provisioning, and monitoring; defined information architecture.

  • Design: Created wireframes and interactive prototypes focusing on network topology visualization, dashboard design, and data visualization for equipment comparison. Iterated based on feedback.

  • Testing: Performed usability testing on prototypes with target users.

©2025 by Vaibhav Roy

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